Tag: Book reviews
Marketing 4.0: Moving from Traditional to Digit...
September 29, 2018 By TheNewYorkNews
Marketing 4.0: Moving from Traditional to Digital – Philip Kotler | Book Review The New Market approach for the...
Read MoreMarketing Professor Philip Kotler Author
July 20, 2018 By TheNewYorkNews
PHILIP KOTLER is the S.C. Johnson & Son Distinguished Professor of International Marketing. Philip Kotler is the author of...
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